Samsung launching mini stores in Best obtain retailers

Samsung Mobile

Certain high-traffic Best obtain locations can take away one or two of aisles close to the mobile department and replace them with a Samsung store-within-a-store, Geek.com says.
Samsung might before long be launching mini stores among Best obtain stores, consistent with a replacement report, giving the Korean physical science big some retail heft simply in time for the Galaxy S4 launch.

According to Geek.com, sure high-traffic Best obtain locations can before long take away 2 aisles close to their mobile departments to put in new Samsung stores. every section "will be wearing massive Samsung aggregation and supply custom demo stations for several of Samsung's merchandise," the location aforementioned. staff in every section can receive special coaching regarding the way to demo Samsung-specific options.
The stores-within-stores can highlight the Galaxy S4 however additionally can show different merchandise, Geek.com said.

Eventually, each Best obtain location ought to embody a Samsung store-within-a-store, the location another.

Best obtain declined to comment. We've contacted Samsung and can update the report after we have a lot of info.

Many firms have started increasing their retail presence to not solely boost sales however educate patrons on what their merchandise will do. Samsung is thought for cramming several new capabilities into its devices, however several shoppers do not even understand they exist. because the company tries to line itself with the exception of humanoid rivals, furthermore as contend with Apple, demonstrating options might become a lot of necessary.
Opening mini stores among an outsized school merchandiser like Best obtain is nothing new, with Apple being one in every of the primary to push the conception. Such stores-with-stores area unit a lot of price effective and fewer risky than gap standalone retail locations. firms like Microsoft have tried to emulate the retail stores of Apple, however none have neared its success